Built for independent studios

Your studio.
Simplified.

Beautiful bookings, memberships and studio management, designed by a studio owner who understands your business.

LAUNCH
Dashboard
Members
Calendar
Leads
Financials

Owner dashboard

Your Studio

Live

128

Members

7

Today

31

Bookings

$8.4k

Month

Today — owner attention

3

Open spots

4

Waitlist

1

Payment

2

Follow-ups

Today's classes

6:30 Reformer · 5/5
9:30 Reformer · 4/5
5:30 Reformer · 5/5

Snapshot

82%

Occupancy

$2.1k

Recurring

Your classes

Reformer 6:30

5/5 Full

Reformer 9:30

4/5 · 1 spot

Book

Waitlists

Handled automatically

Follow-ups

Nothing slips away

Unlimited membersNo per-member feesNo setup feeNo long-term contract

See it in action

Try Launch before you move a single member.

Explore a sample member app and studio-owner dashboard — no account, no setup, no risk. Book a class, check the owner view, even walk through a setup wizard. It all uses sample data and resets when you leave.

Member booking app
Owner dashboard
Setup wizard
SampleWillow Pilates & Movement

Book a class

Willow Pilates

Reformer 6:30

1 spot left

Reformer 9:30

4/5 · Available

Mat 5:30

6/8 · Available

Book now

Tap through a member app, owner dashboard and setup wizard.

Founding Studio Program

Become a Launch Founding Studio

We're inviting two independent studios to receive three months complimentary access to Launch Bookings, with personal setup support and no obligation to continue. After the trial, A$99/month if you choose to stay.

Personal setup support

We help you set up your studio, migrate your members and get your timetable live — at no extra cost.

Three months complimentary

Founding studios receive three months complimentary access, then A$99/month if you choose to continue. No obligation to continue.

Two studios only

We're inviting two independent studios to join as founding partners. Your feedback directly shapes the platform.

Apply to Become a Founding Studio

Tell us about your studio and we'll be in touch personally.

We'll review your application and get back to you personally. No billing or commitment until you decide to continue.

A$99/ month

One subscription. No per-member or per-instructor fees.

Less than A$23 per week — less than the price of one Pilates class per week. No Launch commission on bookings.

See everything included →

One platform for the whole studio

More than a booking calendar.

Launch Bookings gives an owner the day-to-day tools, client view and business visibility usually spread across several systems.

Run your day

The daily tools to keep classes, rooms and clients organised.

  • Bookings, timetable & waitlists
  • Rooms & multi-space scheduling
  • Members in one place
  • Passes, credits & memberships

Grow your studio

See what's turning into revenue and keep trials from slipping away.

  • Leads & prospects pipeline
  • Marketing & conversion tracking
  • Automatic trial follow-up
  • Owner dashboard & financials

Look after the details

Payments, people, policies and the move from another system.

  • Payments & client store
  • Instructor management
  • Health & studio policies
  • Migration centre

Built for the owner

Know what needs your attention before it becomes a problem.

The owner dashboard brings today’s operations and the health of the business together, so you can see what matters without running reports all day.

Today’s bookings, open spots and waitlists
Payment and health-review alerts
Monthly revenue and recurring memberships
Attendance and cancellation trends
Instructor cover requests
Leads, trials and follow-ups due
Expiring and unused client credits

82%

Average class occupancy

$8.4k

Sales this month

42

Active memberships

128

Active members

Make it yours

Everything you need to launch your studio — and keep it moving.

Your brand. Your clients. Your way of working. Launch Bookings brings bookings, payments, staff and studio management together in one place.

Make it yours

Add your studio name, logo, colours, timetable, products and policies.

Everything in one place

Manage clients, classes, instructors, payments and studio records from one platform.

Switch without starting over

Bring across the essentials from your current booking system and get up and running faster.

Made for every kind of studio

One platform, every discipline.

Whether you run a single reformer room or a multi-space studio with classes across disciplines, Launch adapts to your timetable, your pricing and your way of working.

Reformer PilatesMat PilatesYoga & WellnessBarre & DanceStrength & Conditioning1:1 & Clinical

How it works

From setup to running smoothly.

Three steps to a studio that runs itself while you teach.

Step 1

Set up your studio

Add your branding, rooms, instructors and timetable. Create your passes, memberships and intro offers. Launch adapts to one room or several spaces.

Studio settings
AP

Align Pilates

Brand & colours applied

Live

Studio 1 · Reformer

Studio 2 · Mat

Timetable

Mon 6:30 · Reformer · Studio 1
Mon 9:30 · Mat · Studio 2
Tue 5:30 · Reformer · Studio 1
Step 2

Your clients book & buy

Members browse your timetable, book classes, join waitlists and buy passes from their phone. Credits and balances update automatically — no manual tracking.

Book a class

Align Pilates

Reformer 6:30

1 spot left

Reformer 9:30

4/5 · Available

Mat 5:30

5/5 · Waitlist

Book now

Credits updated automatically

Step 3

Launch handles the admin

Waitlists, follow-ups, payment alerts, cover requests and attendance stay organised in one owner dashboard — so the admin doesn't pile up after hours.

Handled for you

Today's admin — sorted

Waitlist promoted

Sarah → Reformer 6:30

Trial follow-up sent

New lead · 2 days ago

Payment confirmed

5-class pass · $89

Cover arranged

Tue 5:30 · Jess covers

Our story

Built by a Pilates studio owner, for studio owners.

Launch Bookings didn't start in a tech office. It started in a Pilates studio — between classes, after the last client left, and on the nights when the admin just wouldn't end.

The founder was running a real studio: managing reformer schedules, chasing cancellations, reconciling memberships, arranging instructor cover, following up with trial clients who deserved a call back. The software that was supposed to help almost did the job — but it was built for bigger operations, with pricing that punished small studios for growing and dashboards that never showed what actually mattered today.

So the platform was built from the inside out — around the jobs a studio owner actually does, not around enterprise gym workflows. One simple price. No per-member fees. The tools an independent studio needs to run the day and grow, without the software becoming a second job.

Launch was built to be the platform that actually understands what it takes to run a studio — not just the bookings, but everything that happens after.

Built with real studio workflows at the centre.

Simple pricing

One studio. One plan. Everything included.

No feature tiers to decipher. No paying more just because you need better reporting or useful owner tools.

Launch Bookings

A$99/ month

The full Launch Bookings platform for one studio location. Less than A$23 per week — less than the price of one Pilates class per week.

All current software features included
Unlimited members — no per-member fees
No per-instructor fees
No Launch commission on bookings
Owner, instructor and client tools
No setup fee
No long-term contract
Future core platform updates included

Inside your A$99 plan

Everything your studio needs to run and grow.

Bookings

Waitlists + classes

Growth

Leads + follow-up

Spaces

Multi-room scheduling

Business

Financial insights

No upgrade needed to unlock business tools.

ONE PRICE. EVERYTHING INCLUDED.

No Basic. No Pro. No Premium.

Standard Stripe processing fees apply separately to transactions. No Launch commission on bookings.

Everything included

One plan. Every tool your studio needs.

No tiers to decode. No upgrades to unlock. What's listed here is what you get — from day one.

Bookings, waitlists & rooms
Members, credits & memberships
Payments & client store
Instructors & cover requests
Owner dashboard & financials
Leads, marketing & follow-up
Health screening & policies
Migration from another system

One simple price

Unlimited members. No per-member fees. No setup fee. No long-term contract. Future core platform updates included.